We help you grow your business through innovation, remain relevant and adapt your business model to new market realities and new fans’ behaviours.

SPORT INNOVATION STRATEGY

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We help you navigate the sports ecosystem and better understand the value that innovation can bring to your sports organisation.

Too many start-ups, too many requests, too many underperforming solutions, etc. We help you navigate the sports tech ecosystem.

The value lies in the results sports tech startups can deliver to your organisation and help you meet your objectives. We want to “crack the code” together and bring you only relevant startups for your needs and your organisation’s maturity.

Our Expertise Enables You To:

Build an ambitious yet realistic innovation strategy

Implement innovation throughout your organization with right processes
Navigate the start-up offerings and opportunities
Source potential investment opportunities
Get tangible results and ROI from innovation initiatives
Scale and monetise

OUR INNOVATION SERVICES INCLUDE:

INTERNAL
LAB

INTRAPRENEURSHIP

STARTUPS & ECOSYSTEM PARTNERSHIP

ACCELERATOR
PROGRAMME

VENTURE
INITIATIVE

The Sports Foundry is an innovation programme addressing the most pressing questions sports federations face. In collaboration with ThinkSport and Havas Sports, we help them leverage innovation, startups and sports tech trends to make their organisation more agile and innovative.